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That's been one of my mantras-focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it's worth it in the end because once you get there, you can move mountains.

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Jobs, Steve. "Steve Jobs: 'There's Sanity Returning'." Interviewed by Andy Reinhardt. BusinessWeek, 25 May 1998.

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